About Us

A collective purpose.

When our good friend Laura was diagnosed with brain cancer, we learned first hand what friends do when our loved ones need us most. We surround each other and rally passionately behind a collective purpose.

Many people want to help in times like these, but don’t know how. That’s where our company can help. We’re dedicated to helping people support their friends and loved ones when they need it most. It’s just what friends do.

Meet the team

When a major life event occurs, you call your friends and you gather in the kitchen to provide support, share stories, create nourishment, and start to get life taken care of. The Kitchen Chats podcast is all about those moments. On each episode WhatFriendsDo CEO Aimee Kandrac and a guest sit down in her kitchen to share actionable, accessible advice that can help you, your friends, and your family navigate the difficult times in life when you may not know what to do next. You'll get ideas for how to help someone in your own life who may be struggling, and we’ll destigmatize asking for help when you’re the one in a tough situation.

How we started.

Laura Crawley, a long-time family friend of the founders of WhatFriendsDo, lost her battle with brain cancer 10 years ago. WhatFriendsDo was inspired by the friends and family who wrapped their arms around Laura when she needed it the most. Dubbing themselves "Laura’s Team," the group of supporters removed many of the day-to-day burdens that seem trivial in the face of a life-changing event. Laura’s Team also felt a sense of joy from being the support system that the Crawleys desperately needed. Sharing with others what we did to spread cheer, encourage Laura, and organize a team of supporters evolved into the company we have today.